![]() ![]() With wealth came the means to fulfil Hillman's next ambition, to become a car producer. Hillman's new company soon established itself, and before the turn of the 20th century, Hillman was a millionaire. In 1870 Hillman and Starley patented a new bicycle called the 'Ariel' and by 1885 Hillman was a partner of the bicycle manufacturer Hillman Herbert and Cooper, producing a bicycle called the Kangaroo. In 1869 the firm changed its name to the Coventry Machinists Company, and like many other manufacturers in the area embarked on producing velocipedes. In 1857 Josiah Turner and James Starley formed the Coventry Sewing Machine Company, and recruited skilled engineers from the London area to join them, one of whom was William Hillman.
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